Concluding its 1st edition at Penang International Sports Arena (PISA), International Beauty Expo 2010 (IBE) has striking over the industry causing a greater impact again, brought 220 exhibiting companies (52.7% increase over 2009) to a sold-out exhibit space featuring 51, 300 ft, along with 22,950 quality buyers and visitors (20.1% increase over 2009) which included beauty, hair salon and spa owner, beautician, hairdresser, importers, distributors flocked to the 4-days event.

Riding on IBE’s exponentially growth, the Organizer is going to expand the beauty show to Penang, Malaysia, from 26 - 28 November 2011, at Penang International Sports Arena, the most strategic location in this fast growing township of Bayan Baru in the Northern region. This largest and the most comprehensive multi-purpose indoor venue has a floor area of 3,000 square meters with the capacity up to 10,000 people, as well as a multi-storey car park complex with 1,800 free car park spaces. 

This exposition shall witnesses the presence of local participation to as far as ASEAN countires. These include Singapore, Taiwan, Korea, Thailand and etc. The fair is expected to attract more than 10,000 visitors and quality buyers with the promising and overwhelming response from the industry.